July 3, 2010

Dear Lois and John,

Thank you so very much for the help of selling our house.  We couldn’t have done this without your help.  Please share our testimonial with your prospective clients so that they may see what remarkable advisors you have been to us.

In this tough housing market, it is a daunting task to be able to move a product quickly.  In our case, we needed to do it with lightning speed.  This meant that we needed to choose the right agents for the marketing of our house and also strategically come to the right price to be able to generate maximum interest.  If either of these factors were off, it could mean the death knell and we would’ve been stuck in the selling mode for months and months.  With the counsel of Lois and John, we were able to price it correctly and achieve results immediately.  Even though the marketing tools were beautiful, we didn’t even get a chance to use them.  We received offers before our open house that following weekend and we accepted an offer that we were happy with, within less than a week.  “How is that possible in this economy?” everyone asked.  The answer:  We were advised well by Lois Fein and John Schwartz. 

Apart from the all-important pricing of the house, the next important would be the staging of the product.  John was able to help stage our home maximizing the beauty and livability of it.  It presented the right “stage” for a potential new home buyer to see their things in the house.  The agents viewing the home before the open house were eager to call clients immediately and set up viewing appointments before the public got there.  It was very exciting.  Comments like:  “What a gorgeous home” and “This will get snatched up very quickly” boosted our confidence that we went with the right agents.

On a personal note, we have worked with many agents before who were very professional and did a good job to cross their T’s and dot their I’s.  Lois is more than that, however.  She offers warmth and strong comfort that you will be taken care of and you know it’ll be taken care of.  When she says she’ll call you, she does.  When you need to get a hold of her, even for trivial things, she’s there for you.  She reminds you to de-clutter a countertop before a showing and to get forms and certificates to your lawyer to make for a smoother closing.  She can be a tough executive agent with warm motherly tones and yet stay professional throughout.  She has made this usually anxious process unusually smooth and relaxing.  Thank you Lois for all you’ve done.  I hope others will get to experience how extraordinary you truly are.  

With great gratitude,

Hazel and Matthew Early